All You Need to Know About the Apple Car
All You Need to Know About the Apple Car
All You Need to Know About the Apple Car
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00:00 Intro
00:22 Number 10. Since When a Car?
According to former senior vice president, Tony Fadell, Steve Jobs actually considered creating a car in 2008 but eventually backed off, mainly due to the auto industry’s collapse during the economic downturn. Rumors then started emerging in 2015 about the Apple Car, since Apple is in a much different position today, and mainly due to the success of electric vehicles. With more than one-hundred billion dollars of cash, they are well on the way to fund their ambitious electric car project, and it appears as if they already have, according to some reliable rumors over the past few years.
01:03 Number 9. Where did the Rumors come from?
The process of designing, testing, and manufacturing a car is complicated and requires regulatory approvals that have to be made public. Even Tim Cook admitted to the development of self-driving technology by saying, “We’re focusing on autonomous systems, and clearly, one purpose of autonomous systems are self-driving cars. We sort of see it as the mother of all AI projects. It’s probably one of the most difficult AI projects actually to work on and so autonomy is something that’s incredibly exciting for us, but we’ll see where it takes us.”
01:51 Number 8. Self-driving Technology.
Tesla has been the leader in this area for quite some time now, but still haven’t achieved 100% level 5 self-driving. Apple is taking a different approach. They want level 5 full self-driving to be available on their car from day one. Apple is also using LiDAR sensors to give the car superhuman vision. But Tesla CEO Elon Musk dismissed the technology long ago, saying, “Anyone relying on LiDAR is doomed.”
03:07 Number 7. Massive Sunroof & Seat Features.
Another unique feature we’re expected to see is a massive sunroof that can be configured into a number of positions depending on the user’s preference. We’ve also seen patents for seats with haptic feedback, allowing the driver to be alerted of warnings like lane drifting without the need for loud noises or visual cues that could disturb other passengers. Alongside haptic feedback would be a dynamic seating system.
03:52 Number 6. Lighting Features.
The headlights may have a special light projection system that delivers more lighting to darker areas, and less light to areas of the road that are already well-lit. When it comes to interior lighting, Apple is expected to utilize their True Tone technology to adjust the temperature of the car’s lighting to match the natural light from outside.
04:16 Number 5. Windshield and Bumpers.
The Apple’s Car’s windshield could feature an anti-reflective layer of modulators that activate when glare is detected. And its bumpers may be retractable, so that it can utilized a few extra inches of protection against collisions when driving, but shrink down when trying to park into tight spaces.
04:39 Number 4. Battery / Travel Distance / Speed.
There’re also rumors that Apple has developed a new type of mono-cell battery technology that uses a lithium iron phosphate chemistry rather than the traditional lithium-ion. This should allow for a denser battery pack that delivers more range than competing electric vehicles, while also being less likely to overheat. A single full charge will be enough to travel over 428.8 Kilometers, or 300 Miles. 18 min of charge will be enough to charge the car to 80%. The top speed will be 254.4 Kilometers Per Hour, or 160 Miles per hour.
05:23 Number 3. Apple’s Ecosystem.
But perhaps the biggest advantage of the Apple Car will be its seamless integration with Apple’s ecosystem. Which has already proven to be in very high demand due to the success of CarPlay. Apple’s in-car media system that gives users access to their favorite apps like Apple Music, Messages, Podcasts, and Maps.
05:48 Number 2. Augmented Reality.
In addition to all the above, Apple also has plans to use Augmented Reality to project helpful information onto the windshield, like the car’s route or current speed, and motion sickness from passengers using Apple devices in the car could be mitigated by measuring the discrepancy between the cars and the user’s movement.
06:14 Number 1. Availability and Cost?
Based on the rumors so far, it looks like we’ll have to wait at least three more years. With the earliest estimate being 2024, and the latest being 2028. We don’t know exactly how much the car will cost, although it is expected to be priced at around fifty to sixty-thousand dollars.